Lambo and the future...

Kinja'd!!! "and 100 more" (nth256)
10/30/2019 at 11:56 • Filed to: None

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Stolen from Kotaku!

I was wondering why every dystopian future shows that Lamborghinis seem to be so common, and so...

Future timeline:

Lamborghini saw an opportunity to turn the automotive market on it’s head by leveraging their status as a niche brand, as well as some clever partnerships with patent holders, to be the first to adopt these new technologies: cheap electrification and supercapacitor-and-battery technology; the plummeting cost of carbon-fiber designs; and high-speed, high-resolution 3D part printing with more durable hemp-based plastics. Around the mid-40's, Lamborghini starts mass-producing low-cost versions of their vehicles, with the intent of shifting focus from being a halo brand to putting a supercar in every driveway. By virtue of their small-company stature, there was little in the way of an approval process within the administration, and the bean-counters (being used to leveraging brand cache to sell a few, very expensive cars every year) were easily able to rebrand the company as a tech leader for the common consumer.

Where corners were cut was in the design of the vehicle. Lamborghini spent decades on perfecting the form and function of their vehicles; at the time of their big shift in marketing, they halted R&D in regards to platform dimensions and exterior design, in favor of applying the new technologies to the existing vehicle architecture. What resulted is a Lamborghini that was 90% plastic/carbon fiber, down to the chassis and suspension components, yet looked and drove like a Lamborghini from the early-20's, which proved to be a “future-proof” aesthetic design. Power was cheap in the form of electricity and motor technology, and with more common components and far fewer moving parts, Lamborghinis became highly reliable and easy to repair.

Thus, Lamborghini became a top brand among auto manufacturers, and went on to create a market for stylish, powerful, yet highly-attainable, personal transport. The brand was willing to sacrifice its halo in an effort to become ubiquitous. Other auto manufacturers, seeing the writing on the wall, quickly tried to pivot in an effort to match Lamborghini’s new-found success, but because of their strategic partnerships, Lambo was able to keep a stranglehold on the market and limit other manufacturer’s ability to adopt the new tech.

Despite the economic collapse of most of Earth’s countries and the mass exodus to the new colonies established on Luna, and at L4 and L5, Lambo became the brand to beat during the mid-century period.


DISCUSSION (20)


Kinja'd!!! Stephen Rivers > and 100 more
10/30/2019 at 12:12

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“A supercar in every driveway” If only people enjoyed cars enough to do that. Great read


Kinja'd!!! Thomas Donohue > and 100 more
10/30/2019 at 12:13

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Alternative timeline:

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(Edit: I like yours better!)


Kinja'd!!! and 100 more > Stephen Rivers
10/30/2019 at 12:18

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T ha nk you!


Kinja'd!!! and 100 more > Thomas Donohue
10/30/2019 at 12:19

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This is truly dystopian.

Maybe this is why all future societies have collapsed, and subsequently adopted supercars... because the autonomous future just fucking sucked.


Kinja'd!!! bob and john > and 100 more
10/30/2019 at 12:24

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I think its because our idea of ‘future’ is hard, edgey, and lines.

who fits that? lambo. 


Kinja'd!!! and 100 more > bob and john
10/30/2019 at 12:25

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I think you’re right. My idea was just an exercise in wishful thinking.


Kinja'd!!! bob and john > and 100 more
10/30/2019 at 12:32

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I mean, id love a world were everything is a lambo.

but then...if everything is a lambo, nothing is O.O


Kinja'd!!! Tapas > and 100 more
10/30/2019 at 13:19

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Its not dystopian enough if VW / Lambo doesn’t merge with Bayer / Monstanto and Yum brands (Pizza Hut, Taco bell, KFC)

If I can’t buy a   Yamborghini SuperPicante 770 in Salsa Verde (G reen), why sell my kidney on E- Pirate- B ay?


Kinja'd!!! and 100 more > Tapas
10/30/2019 at 13:22

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Right, but people like fiction... Your idea is way too grounded in reality.


Kinja'd!!! Grindintosecond > and 100 more
10/30/2019 at 13:28

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Lambos are going to be the next Miata?


Kinja'd!!! and 100 more > Grindintosecond
10/30/2019 at 13:32

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Why not? Both are 2-seaters, and in my ham-fisted example above, the new Lambo costs next-to-nothing, weighs almost nothing and is damn-near disposable.

This is a future i think we could all embrace.


Kinja'd!!! Grindintosecond > and 100 more
10/30/2019 at 13:33

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Id like to know who will build the wave reactor depleted uranium fueled Sooper hyper hover cars that we can’t obtain. Cause lambos won’t be Holo poster material


Kinja'd!!! Tapas > and 100 more
10/30/2019 at 14:33

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Damn.........well how about this!

Sylvester Stallone becomes the EU Premier and nationalizes all car companies. Lamborghini is re-Stalloned (not re-christened) as Ramboghini. All body lines are inspired from Stallone’s muscles and wounds in Rambo.

No more sharp Lambo creases and lines. All scul pt ed Rambo bulges everywhere.

(Stallone is the one true God in Europe. All colloquialisms referencing God are to be changed by law. For example, “Jesus Christ!” is now “Sylvester Stallone!”)


Kinja'd!!! and 100 more > Tapas
10/30/2019 at 14:58

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So, you’re saying the mid-90's Taurus is going to be hot again?


Kinja'd!!! Tapas > and 100 more
10/30/2019 at 15:35

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You betcha!


Kinja'd!!! Jacca > and 100 more
10/30/2019 at 17:09

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YOU TOTAL SMEGHEAD!

I was so  excited about my post earlier. Is there a disappointed laughing face emoji? 


Kinja'd!!! and 100 more > Jacca
10/30/2019 at 17:34

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What did I doooo ???


Kinja'd!!! Jacca > and 100 more
10/30/2019 at 18:11

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I assume that's why this is your name! 


Kinja'd!!! and 100 more > Jacca
10/30/2019 at 18:28

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HAHAHA! I got annoyed by the stupid Kinja bug where it doesn’t show who authored a post, just shows “and 1 more”, so I ... took it a bit further. 


Kinja'd!!! Jacca > and 100 more
10/30/2019 at 21:10

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Well it worked finally! I thought I was COTD for sure.